Bio
My background
I'm from Glasgow, Scotland, and Germany has been home for more than twenty years. Before moving into UX, I worked in gastronomy and professional printing. Those roles taught me to stay calm under pressure, pay attention to detail, and support people with different needs. They also gave me a service mindset that continues to shape how I approach design today.
In 2021, I began my UX journey at the UX Design Institute. While learning UX and UI fundamentals, I discovered that what interested me most wasn't creating interfaces. It was bringing structure to complexity and designing experiences that genuinely make life easier for people.
My UX Journey
After earning my Professional Diplomas in UX and UI Design, I joined CC.CONSTRUCT in Wuppertal as a UX Designer. I contributed to the redesign of Intravacc's website, applying user research, journey mapping, wireframing, and prototyping to improve usability while supporting business goals.
More recently, I've specialised in Object-Oriented UX (OOUX). Learning the ORCA process has strengthened the way I approach information architecture, helping me design complex systems by focusing on objects, relationships, calls to action, and attributes before moving into interfaces.
What Drives Me
Listening to People and asking the right questions
Good design starts with good conversations. I love uncovering what people need, what frustrates them, and what excites them because that’s where the best solutions come from.
Curiosity and Love for Learning
I'm naturally curious and enjoy learning through books, courses, and hands-on projects. Whether it's UX, OOUX, or AI, I'm always looking for ways to improve my thinking and grow as a designer.
Solving tough problems
The part of UX I enjoy most is simplifying complexity. Breaking down complicated systems into experiences that feel clear, intuitive, and useful is what motivates me every day.
It’s about the way, not the destination
Back in 2015, I walked the Camino Santiago. On this great journey, I travelled through the pretty landscapes of northern Spain and followed the iconic yellow arrows that guided me for 763.5 kilometres. It was an incredible adventure, but more than that, it was a lesson in patience, perseverance, and embracing the path ahead. That lesson still shapes how I approach UX today. The best solutions rarely come from rushing. They come from understanding the problem, learning along the way, and taking one thoughtful step at a time.
I’d love to share an experience with you that I had during this adventure. You could call it a user journey in the wild…
Case Studies
HEALTH CARE UX
Increasing Intravacc Lead Generation With Website Relaunch
Working with the team, we used OOUX, competitive analysis, and wireframing to redesign Intravacc's website from research-centric to customer-centric, delivering a stakeholder-approved prototype ready for UI development.
6 minute read
COMMUNITY PLATFORM OOUX
From Frustration To Flow: Structuring A Neighbourhood Parking App
Applied OOUX and the ORCA process to map the core objects, relationships, and actions of a neighbourhood parking app, delivering a clear system foundation that reduced complexity before a single screen was designed.
8-minute read
E-COMMERCE UX
Fly UX: Increasing Bookings by Simplifying Booking Process
Redesigned a startup airline's booking flow using competitive analysis, usability testing, and prototyping, removing key friction points and delivering a validated desktop prototype participants described as intuitive and stress-free.
5-minute read
